About the event

The UFI Business Mission 2025 is designed to connect international organisers, venues, and suppliers with the growing exhibition industry in Latin America, offering a special focus on the opportunities in Bogotá, Colombia.

Likewise, it aims to:

Position the destination (Bogotá and Latin America) as a strategic hub for business development in the trade fair and events industry.
Enable high-value connections between local, regional, and international participants.
Expand business development opportunities for non-Latin American companies looking to grow in the region, as well as for Latin American companies seeking regional expansion.
Boost regional trade fair development.

Senior executives and key decision-makers in the following segments

International exhibition and event organisers
Exhibition center operators
Exhibition and event industry service providers
Government agencies & bureaus

International Organizers

Gain market insights to expand show portfolios
Meet local and regional potential partners
Discover venue opportunities

Latin American Venue Operators

Promote your space to global organizers looking for opportunities in LATAM
Explore collaboration with international partners
Get visibility as a trade fair hub

Government Agencies and Bureaus

Global visibility
Investment and event attraction
Exclusive networking access
Strategic destination brand positioning

Industry Partners and Service Providers

Connect with buyers and decision-makers
Showcase your solutions

India (2023)

Toured 5 venues, connected 20+ global companies.

Saudi Arabia (2024)

Helped co-create the national roadmap for MICE

Türkiye (2025)

Reunited +100 exhibition industry professionals in Turkey

Our Host Venue Corferias

🔸Hosts 32 proprietary plus 5 third party exhibitions annually.

🔸Generates 62,000 jobs per year.

🔸Contributes to 4.7% of Bogota´s GDP

Bogota

💎Welcomes over 1.5 million international visitors annually

💎Exhibition Industry represents 4.7% of Bogotá’s GDP

Colombian Economic and Industry Outlook

💰+4.2% GDP (2024 forecast)

💰2025 projected industry revenue growth +23%

UFI LATAM Conferece

AsiaWorld-Expo Management Limited

IT EX Italian Association of International Exhibitions

Thailand Convention & Exhibition Bureau

Eventos Latinoamericanos

Exhibition Showcase

Exhibition World

Factor Meetings

Meetings Panama